Brand Assets
[Coming Soon] Access Goodwill Central Oklahoma’s current brand assets, including logos, images, video materials, and brand guidelines.
Media Kit
Welcome to our media kit, your one-stop shop for Goodwill Central Oklahoma resources, including brand assets, logos, images, community reports, and more.
About Goodwill Central Oklahoma
Goodwill Central Oklahoma is a local nonprofit workforce development organization. From learning to earning, Goodwill empowers lives through whole-person support, education, training, and fair-chance employment, fostering a prosperous and sustainable future for all Oklahomans.
Community Reports
Each year Goodwill Industries of Central Oklahoma produces an Annual Report so that our community, donors, and supporters can see a snapshot of our progress.
Leadership
Learn more about our executive staff and how they are working towards our mission of helping people overcome challenges to employment.
Have questions? We’ve got answers.
Here is a list of our most frequently asked questions (FAQs). If you don’t see your question listed below, submit a general inquiry form on our Contact page.
How does Goodwill help the community?
How does Goodwill help the community?
Goodwill’s mission is to help people overcome challenges to employment. Whether the challenge is lack of work history, physical, mental, or emotional disabilities, limited education, language barriers, criminal history, or any other type of challenge, Goodwill Industries of Central Oklahoma is here to help those people find jobs. We believe the power of work can change lives. We see it happen every single day!
Who shops at Goodwill?
Who shops at Goodwill?
Everyone shops at Goodwill! Our thrift stores are great for finding something unique, families shopping on a budget, college students, and more!
Why does Goodwill have Attended Donation Centers rather than donation boxes?
Why does Goodwill have Attended Donation Centers rather than donation boxes?
Part of our mission is to create meaningful jobs. When you donate at a Goodwill Attended Donation Center, an attendant will help you empty your vehicle, provide you with a donation receipt and a thanks you for your donation. In turn, you’re helping support someone in a job with impact—that’s what we’re all about!
Why does Goodwill operate retail stores?
Why does Goodwill operate retail stores?
Many people are under the impression that our stores are just places to sell used items to people with low incomes. While we are happy we can provide affordable goods, our customers are diverse and our stores do so much more! Money raised in our stores supports the many programs and services we provide in our community. Goodwill Industries of Central Oklahoma operates 24 retail stores and 1 outlet store.
Does your CEO, Mark Curran, really make 2.3 million dollars annually?
Does your CEO, Mark Curran, really make 2.3 million dollars annually?
Because Goodwill is widely known as a retail entity, there is a lot of misinformation and misrepresentations about our brand. In particular, there is a rumor that has been circulating for more than 15 years that insinuates we have an owner by the name of “Mark Curran.” As a nonprofit, Goodwill does not have an owner and no one by that name as ever been affiliated with the Goodwill network. Like other non-profits, Goodwill Industries of Central Oklahoma is managed by respected business leaders and a volunteer board of directors who provide guidance to our leadership staff. For more information on this topic, read about internet rumors on Goodwill International’s website.
To read more about how nonprofit CEO’s are paid nationwide, visit Charity Navigator’s website.
How much of my donation actually goes to fund the mission of Goodwill?
How much of my donation actually goes to fund the mission of Goodwill?
When you shop at Goodwill or donate to us, your donation funds our programs and operational costs for our services. Nationwide, Goodwill is rated an “A” grade by Charity Watch and was named one of the country’s “20 Most Inspiring Companies” by Forbes Magazine. You can rest assured that your donations to Goodwill are hard at work helping people within our community.
Why does Goodwill sell donated goods rather than giving them away to people in need?
Why does Goodwill sell donated goods rather than giving them away to people in need?
When donors give to Goodwill Industries of Central Oklahoma they entrust us to get a fair value for their goods to help others within the community – not just for today – but to provide them with lasting opportunities through sustainable employment. We give a hand up, not a handout. We take this responsibility very seriously and work diligently to fulfill the promise we make when we accept our community’s donations.
